Icy blonde hair may have had a renaissance, but now that temperatures are rising, honey blonde hair is making a comeback. Leading the pack is Zendaya, who debuted her own take of the spring-friendly shade at the Australian Challengers premiere on March 26….which, can you say serve?
According to hairstylists, Z’s new hue is right on cue: This year’s spring and summer’s trending hair colors are all about warmth. “Warm golden tones are becoming more popular,” says celebrity hairstylist Jennifer Korab, who refers to the particular shade of honey blonde hair as “cozy blonde.”
Celebrities aren’t the only ones obsessed with the look, either: Colorists tell Glamour that countless clients are moving in that direction too.
“For years now the ‘ashy’ blonde trend has been one of the most requested hair colors from my clients at the salon, but I think we are going to be seeing more gold and honey tones,” says hairstylist Nicholas Taylor. “The Playboy Bunny golden blonde is making its comeback, as well as deep honey blondes.”
Zendaya is far from the only celeb rocking the shade as of late. In fact, Rihanna, Penélope Cruz, and Rita Ora have their own takes on honey blonde hair.
What’s that they say about great minds? Either way, it’s clear that the cozy-blonde movement is already well underway. And considering how low-maintenance it is, it’s not hard to understand why.
“Cozy blonde is a term used to describe a super-low-maintenance approach to being a blonde,” says Michelle Cleveland, celebrity hair-extension artist and Wella master color expert. “The look embraces more depth in the hair with lowlights and strategic placement of lighter blonde shades, allowing for a low-maintenance blonde that works for any season.”
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