The great Audemars Piguet and Swatch mystery of 2026 came to a close on Tuesday (May 12) with the official reveal of what, exactly, the two had been teasing on social media and elsewhere in recent weeks.
While a depressingly large number of people had fallen for fake, A.I.-generated images falsely purporting to show the AP and Swatch collab, the more shrewd side of the general public knew better. Some even successfully predicted that the pairing would result in a collection of pocket watches, with eight total models ultimately confirmed for launch.
With the mystery now behind us, we take a closer look at what you need to know if you’re angling to shop from the Royal Pop collection, including how much you can expect to pay.
When, and where, is the Audemars Piguet and Swatch collaboration dropping?
May 16 is the drop date for the collection, which will be available at select Swatch stores. Per the Swatch team, those hoping to secure a piece should consult the store locator feature on their official site, seen here. Also worth pointing out is that only a single watch per person—per day, per store—is able to be purchased.
What does the Audemars Piguet and Swatch collaboration look like?
The collaboration, billed as a “disruptive pocket watch,” is available in eight different models. Get a closer look at the full lineup below.
What are the prices for the Audemars Piguet and Swatch collaboration?
The Lépine-style retails for $400, while the Savonnette-style is set at $420.
Read the full article here
