The Seiko 5 isn’t the only affordable watch worthy of your wrist. For more budget ticker intel, check our guide to the best cheap watches on the market—and the best watches on Amazon, while you’re at it.


So, you want to buy a watch. Maybe it’s your first watch, maybe it’s your fiftieth—either way, you’re just looking for something dependable and attractive and versatile and fun, preferably at a price that won’t require a second mortgage.

Well, if you ask us—and you sort of have, by clicking on this article—there’s really only one place to start: the legendary Seiko 5 series. For decades, the Japanese watchmaker’s entry-level sport line has attained a massive cult following in horology circles for its seemingly impossible quality-to-price ratio. Heck, we dig the Seiko 5 series so much GQ watch editor Cam Wolf called it the “ultimate entry point for any aspiring watch collector,” and its flagship model “the only first watch you’ll ever need.” ‘Nuff said, right?

Seiko 5

SSK005 5 Sports Watch

In case you’re still not convinced, though, allow us to spell it out real clearly. These tickers come complete with just about everything you could possibly want in a modern watch: automatic movement, day and date display, protected crown at the 4 o’clock position, and water resistance, all packed into a near-indestructible case.

Whether you’re after a rugged field watch or a handsome diver, Seiko 5 is a serious cheat code for leveling up your wrist game. Which, again, is exactly why we’ve recommended the line’s budget-friendly timepieces over and over again, in article after article, for literal years. Which also helps explain our delight when we spotted two of ‘em—in dueling shades of blaze orange and verdant green—in the mix during Amazon’s don’t-call-it-Prime-Day Big Spring Sale.

If you’re curious what all the Seiko 5 hype is about, we’ve collected a handful of those very watches for your purchasing pleasure right here. Unlike the duo of unimpeachable sports watches above, not all of the four tickers below are discounted right now, but—and we can’t reiterate this enough—even at full price they’re already a hell of a bargain.

Seiko 5

SNK789 Automatic Stainless Steel Watch

Seiko 5

SNKP21J1 5 Sports Automatic Watch

Seiko 5

SNK805 Automatic Stainless Steel Watch

Seiko 5

SNK807 Automatic Stainless Steel Watch

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