“I remember that like it was yesterday. That was a big decision for me, Iverson said. “[Nike] had a shoe, but I was convinced when I went into a meeting with Reebok that that’s what I wanted to do. They were great salespeople. They made me comfortable about getting to where I’m at right now.”
The Nike Air Flight Turbulence was released in 1996 and was designed by Nike veteran Aaron Cooper. The sneaker was introduced during the golden era of Nike Basketball footwear during the mid-’90s and was popularized by players including Gary Payton, Terrell Brandon, and Damon Stoudamire.
Despite uncovering Iverson’s quiet history with Nike, Iverson’s partnership with Reebok is still going strong. Last year, Reebok named Iverson as the VP of basketball, with fellow basketball Hall of Famer Shaquille O’Neal announced as the brand’s president of basketball.
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