English soccer player Jude Bellingham has stepped into the Calvin Klein spotlight in an underwear campaign for the iconic brand.
The global sports star is the face of CK’s new Icon Cotton Stretch briefs, which he wears in steamy and minimalist imagery captured by Oliver Hadlee Pearch.
In campaign photos, the Real Madrid and England midfielder appears in Icon Cotton Stretch Shine Trunk, which includes the signature Infinity Bond logo with a shiny finish, along with the Boxer Brief, Low Rise Trunk, Hip Brief and Slim Boxer.
“I really enjoyed working on this campaign. I liked the idea of ‘the icon underneath,'” he said, explaining that confidence starts with feeling comfortable in yourself. “Calvin Klein is such an iconic brand, so it was great to bring that idea to life in my own way.”
The collection is on sale now on the official CK website and at select retailers.
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