Weeks after releasing three new albums, Drake is back with another release — but this time for your nose instead of your ears.
The rapper has released a new scent with his fragrance company, Better World Fragrance House, called Cloudar. The scent, according to a press release, “embodies confidence and lasting presence.” It has a “woody, aromatic fragrance that plays between light and dark, softness and strength” and is rooted in “subtlety, sensuality, and emotional resonance.”
“We wanted Cloudar to be distinct without feeling overpowering. It’s effortless, fresh, and light — something you can wear every day because it’s right for almost any situation. It works just as well on a Saturday morning as it does at dinner that night,” said Matte Babel, BWFH’s co-founder.
To get your hands on Drake’s new fragrance, visit the BWFH website now for the 3.4 oz spray that costs $152. It launches at Ulta on June 7 and will be available in 3.4 oz, 1 oz, and a travel spray for $152, $84, and $38, respectively.
This new scent is Drake’s latest with BWFH, following the one he released last April, dubbed Summer Mink.
Speaking of Drake drops, his three latest albums, Iceman, Maid of Honour, and Habibti have made history on the Billboard 200 album chart and the Billboard 100 singles chart. With “Janice STFU”’s debut at No. 1, Drizzy was revealed to have surpassed Michael Jackson for the most No. 1 hits by a solo male artist.
Forty-two of the 43 songs across all three projects charted in the Hot 100, with nine of them even landing in the top ten.
Just days ago, to commemorate all the wins, Drake shared a photo of himself surrounded by balloons. On the floor in front of him, the words, “Neck broke from carrying the chain, back broke from carrying the game, records broken carry on my name, carry on carry on,” were emblazoned.
That statement was also the same one that Drake included in a grid post featuring an Iceman-inspired depiction of Jackson.
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