Ye has announced a YZY women’s line.
The legendary rapper and fashion designer shared the news on social media with a lengthy post. “Yzy women’s coming next,” he wrote. Ye then issued a warning to his competition. “For anyone in clothing that doesn’t work at Yeezy be afraid, be very afraid.”
The second half of Ye’s post called out Adidas. “No corporations leveraging my platform — using me to get to us,” wrote Ye. “Overcharging (our) community while ignoring my vision and direction.”
“Stopping the foam runners and Yeezy slides production during COVID only to copy the designs,” he continued. “People tried to tell me to back to adidas. Of course it was people close enough to ask for money from me. They didn’t care about my freedom or vision.”
Ye continued on, not mincing words, and declared war on the fashion industry. “Now my vision is coming to life and I have a John Wick vendetta against every fashion company,” he added. “As my fellow Gemini Tupac said, ‘Die mutherfucker Die. Now, play off the grid.”
This is the second time in recent days that Ye has shared personal news on social media. Prior to this, he announced on Instagram that he found a new creative spark thanks to his 11-year-old daughter, North West.
“This little girl made me love music again,” wrote Ye. “She asked me to make beats for her I got back on the ASR Chopped up beats for her album and chopped every beats with my bare hand for BULLY.”
Earlier this month, the artist formerly known as Kanye West aired his grievances against Adidas and his former associate Jerry Lorenzo, calling him “corny and disloyal” for working with the company.
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