For more menswear deals—including these Tom Cruise-approved shades—start here. For every other worthwhile bargain we’ve found, check our ongoing master list of the best Prime Day Deals so far.
You know who probably isn’t glued to his monitor, frantically refreshing our exhaustive list of Prime Day deals? Tom Cruise. Hollywood’s most reliable box office anchor is more likely cooking up his next batch of impossible stunts than ogling any of these impossible-to-believe deals, but his presence during Amazon’s latest blowout—live now through July 11, FYI—is still duly felt. So if you find yourself wandering the aisles of the Everything Store right now and wondering whether you really need a pair of Ray-Ban sunglasses at a radical discount, the answer is an emphatic, jump-on-the-couch yes.
Not because Tom Cruise famously wears ’em in Top Gun—or at least, not just because of that. No, you need a pair of Ray-Ban shades because they look good on everyone, everywhere, and you’ll be grateful they’re around to anchor your sunglasses rotation tomorrow—when they arrive at your door—and ten years from now, too.
Despite the fact that Ray-Ban sunglasses are rarely this cheap, Prime Day has some of the brand’s most iconic frames at startling discounts—over 40% off, in a few cases—that’ll only last the week. You can get the original-recipe aviator, the RB3025, in sundry frame-and-lens combos, including the mirrored ones, for maximum leading-man mystique.
But there’s also the sequel style, the RB3293, which updates the silhouette with subtle wraparound shaping for better sun-blockage, and the squared-off RB3483, which actively does not care if you approve. Plus a few more absurd deals, courtesy of Amazon’s everything-must-go (…to-your-house) sale. Wings up, folks—these deals won’t last long.
Prime Day FAQ
What are the best menswear brands on Amazon?
For affordable fashion across the board, Amazon’s got the goods. If you’re after basics, look to tried-and-true labels like Gildan, Calvin Klein, Russell Athletic, and Kirkland Signature. On the footwear front, you’ll find everything from Adidas sneakers to Red Wing boots to Allen Edmonds dress shoes. The watch selection is equally stacked, with classics from Casio, G-Shock, Seiko, and even the occasional Tag Heuer. And when it comes to sunglasses on Amazon, don’t sleep on Ray-Ban, Chimi, and Oakley. With more and more inventory from Shopbop (Amazon’s fashion-focused subsidiary) making its way onto the platform, Amazon’s menswear lineup is deeper than you’d expect.
Do I need to be a Prime member to shop Amazon Prime Day?
Bad news on that front: You definitely need a Prime membership to avail yourself of the deals. (They get us all in the end, huh?) If you made it this far without signing up 1) Kudos! 2) Where do you panic-order your toilet paper? 3) You’ll probably be okay without a membership going forward. If you’re desperate to get in on the Prime Day cologne deals, you can sign up for a 30-day free trial here.
How long do the deals last?
For as long as we can remember, Prime Day has been a two-day event. Not this year. In 2025, you’ll have four full days to shop the breadth of Amazon’s discounts, which begin the morning of July 8 and end the evening of July 11.
Do Prime Day deals change each day?
Yes, Prime Day deals definitely change each day, sometimes even by the hour. Amazon rotates in new discounts across all categories (tech, clothing, home, you name it), so what’s here today might be gone tomorrow. Some deals only last 24 hours, and others sell out even faster. If you see something you like, it’s probably smart to grab it before it’s gone.
Read the full article here
