Once upon a time, it was standard wisdom that Apple didn’t do sales. But the following October Prime Day Apple deals prove that’s no longer true, as virtually the entire lineup of Apple products (including AirPods) is on sale right now. It’s your good luck that Amazon’s annual fall sale (which we’ll begrudgingly call Prime Big Deal Days) comes right on the heels of Apple’s annual fall product launches. In September 2024, everyone’s favorite fruit company launched the AirPods 4, AirPods Max 2, Apple Watch Series 10, and the iPhone 16.

Because all of these new products just got their first price drops, we’ve gathered up a bushel of Apple deals for you here. You’ll also find discounts on previous-gen Apple gadgets like the MacBook Pro and iPad Mini. Plus, we’ll throw in some Beats deals, since they’re part of the Apple tree, too.

All these sales are part of October Prime Day, the event Amazon calls Prime Big Deal Days. This year’s sale was scheduled for Oct. 8 and 9, and that means it’s ending at midnight PT this very night. Already, M4 iPads and other in-demand products are sold out on Amazon, so procrastinate at your own risk.

For every other worthwhile deal on our radar, head over to our massive list of the best Prime Big Deal Days sales. And while you’re at it, make sure you receive all our shopping intel from hereon forward and subscribe to the GQ Recommends newsletter.

More Prime Day coverage: What GQ Editors Are Buying | The Best Prime Day Tech Deals | The Best Prime Day Shoe Deals | The Best Prime Day Watch Deals | The Best Prime Day Cologne Deals | The Best Prime Day Luggage Deals |


The 8 Best Prime Day Apple Deals Right Now

  • Best Apple Watch Deal: Apple Watch SE (2nd Gen, GPS, 40mm), $249 $169
  • Best Premium Apple Watch Deal: Apple Watch Ultra 2 (GPS + Cellular, 49mm), $799 $735
  • Best AirPods Deal: AirPods Pro 2, $249 $169
  • Best iPad Deal: M4 iPad Pro, 11″, $1,199 $1,049
  • Best MacBook Deal: M3 MacBook Air, 13″, $1,099 $849
  • Best Apple Display Deal: Apple Studio Display, $1,599 $1,295
  • Best Beats Deal: Beats Studio Pro x Kim Kardashian, $350 $190
  • Best Apple Accessories Deal: Apple AirTags, 4-Pack, $99 $80

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