Honey blonde, also known as cozy blonde, has been one of the biggest hair-color trends of the moment, appearing on celebs like Zendaya, Rihanna, and Kim Kardashian. As for what makes this color so appealing? It fits right in with the rise of low-maintenance hair colors.
“Cozy blonde is a term used to describe a super-low-maintenance approach to being a blonde,” says Michelle Cleveland, celebrity hair-extension artist and Wella master color expert. “The look embraces more depth in the hair with lowlights and strategic placement of lighter blonde shades, allowing for a low-maintenance blonde that works for any season.”
It’s especially great for anyone transitioning from brunette to blonde and vice versa, like Kate Middleton. “Anyone who feels a little washed out from the overall brightness [of their blonde] usually transitions very well into wearing this look,” Cleveland says, as do those who are tired of upkeep that is too time-consuming, expensive, or damaging. “In this case, your stylist can create a cozy blonde that gives you the best of both worlds.”
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