Pharrell’s JOOPITER platform is celebrating its dinosaur score with a new collection.
The capsule includes a distressed trucker hat, a patched T-shirt, and a red-painted tote bag embellished with JOOPITER and 424 branding and dinosaur imagery; a limited-edition dinosaur sculpture by Co-Museum; and a sterling silver keychain from Hoorsenbuhs.
The collaboration seeks to reinterpret dinosaur iconography in apparel and collectibles, connecting art, fashion, and artifacts.
According to JOOPITER, Trey is “the only long-term museum-exhibited Triceratops skeleton ever to come to auction.
“Dating back more than 66 million years, Trey was discovered in 1993 by legendary geologist and paleontologist Allen Graffham. Trey is the only dinosaur procured through Allen Graffham to come to market in the past two decades and represents the last privately owned specimen from his discoveries.”
The starting bid for Trey is $3.8 million, with the estimated closing bid to be between $4.5 million and $5.5 million. The auction ends on March 31.
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