Y/Project is ceasing operations.
The French brand took to Instagram on Thursday to make the announcement.
“It is with great gratitude and sadness that the Y/Project team announces we will be officially closing the brand after 14 incredible years,” the statement said. “We could not have achieved such success without the unwavering support of our Y/P partners, collaborators, and fans and we cannot extend enough thanks to you all for your unwavering dedication throughout the years.”
The caption also gave a shout-out to Glenn Martens, who previously served as the brand’s creative director, CEO Pascal Conte-Jodra, and co-founders Gilles Elalouf and Yohan Serfaty.
Y/Project has endured several ups and downs over the last year. Last February, the brand canceled its Fall/Winter 2024 runway show due to “uncertain times,” per Highsnobiety. Then, in June, Elalouf passed away at 58 years old.
A few months later, in September, Martens stepped down after serving as creative director for 11 years. The Belgian designer has been Diesel’s creative director since 2020.
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