I’m all for wearing Go Ginza, a flawless white-based lavender, during any season, but it looks exceptional during the summer, when I’m not as pale. It’s not easy to apply myself—it needs two to three solid coats to make sure it’s totally unstreaky and as bold as I like it—but I often bring it with me to the nail salon just in case they don’t have it. —Perrie Samotin, digital director

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