As a beauty writer who’s covering Black Friday for the fourth year in a row, I’ll be the first to say that Sephora Black Friday deals never fail to impress. Having tested hundreds of beauty products first-hand, I’ve come to learn the actual value of most items, meaning I can easily spot an underwhelming discount when I see one. But to reassure you, fellow beauty obsessives, that is rarely the case with Sephora.

Whether you’re on the hunt for a new perfume, a top-up of your go-to face moisturizer or if you’re eager to try out the latest liquid blush on the block, it’s a universally known truth that the retailer is always a safe bet for all things beauty. For starters, Sephora scores some extra points for its impressive brand portfolio—from Makeup By Mario, Tarte and Rare Beauty to Glow Recipe, Patrick Ta and Sephora Collection, the retailer doesn’t fall short on offering more than enough options to suit all budgets and preferences. Plus, unlike other retailers, Sephora sales aren’t actually as common as you’d think, so trust me when I tell you that its early Black Friday deals are not to be slept on. Below, I’ve put together a list of the best offers worth shopping or bookmarking in the run up to the Cyber weekend. So buckle up, and get scrolling.

The best Sephora Black Friday deals to shop right now:

After more deals to shop on or before the Black Friday savings event? Check out sales from Nordstrom, Macy’s, and more.

What were Sephora’s Black Friday deals last year?

Each year, the retailer pulls out all the stops for its Black Friday sale to offer what could only be described as the crème de la crème of discounts across every category. Think: grand price drops on derm-approved skin care, makeup bestsellers, celeb-endorsed hair care and fragrances coming straight from your #PerfumeTok feed.

Last year, Sephora offered daily discounts on select brands ranging from 30 to 50% markdowns. Some of the one-day-only sales included brands like Kiehl’s, Youth to the People, and Make Up For Ever, Fenty Beauty, and more. The standout deals included a $100 discount on the Dyson Airwrap and editor-approved perfume gift sets.

And remember, it’s free to join Sephora’s Beauty Insider membership which will give you free shipping, points that can be redeemed for freebies, and more.

Sephora Black Friday Makeup Deals

Makeup enthusiasts, look alive, because Sephora has just discounted a whole host of foundations, concealers, lipsticks, eyeshadow palettes, mascaras and highlighters, giving us the perfect excuse to restock our makeup bags ahead of the Black Friday and Cyber Monday. Whether you have a spare $20 or over $100 to spare, the good news is that we’re practically spoilt for choice.

Every beauty insider knows that Pat McGrath is a legend in the makeup biz, so naturally, our top pick falls on her very own makeup brand Pat McGrath Labs, particularly the Daring Desire Luxe Eyeshadow Palette. You can now save half the price and secure yourself a stunning palette that features four shades: from matte neutrals to bolder shimmers – all packing serious pigment and none of the fall-out. Definitely one for your holiday shopping list.

Another splurge-worthy highlight includes the Tom Ford Soleil Sunlit Rose Lip Balm, which is discounted by 14%. And while that may not be the most jaw-dropping offer we’ve seen, considering how premium Tom Ford products are, we’d say that it’s definitely worth checking out. After a long-lasting lip combo? Say less. The REFY Lip Sculpt lip liner made quite a bit of noise on TikTok for its smudge-proof and lasting formula, making it a natural addition to this edit. It’s currently 20% off, featuring seven wearable nude shades to fit every skin tone. Elsewhere, we’ve also spotted a 50% discount on the Hydromaniac Dewy Liquid Blush by Urban Decay – a must for a glowy look.

Urban Decay Hydromaniac Dewy Liquid Blush

Tom Ford Soleil Sunlit Rose Lip Balm

Pat McGrath Labs Daring Desire: Luxe Eyeshadow Palette

Refy Lip Sculpt Lip Liner and Setter

Sephora Black Friday Skin Care Deals

You don’t need to be a skin care sleuth to know that Sephora is the go-to destination for anyone looking to build a quality skin care regimen. From basic necessities like cleansers and moisturizers to the more specific formulas to target a particular concern (be it for hyperpigmentation, fine lines or acne), you’ll also find plenty of face serums and exfoliators to supercharge your routine. As for the beauty brands, you’ll spot everything from luxury names like Augustinus Bader and Lancôme to budget-friendly alternatives such as The Ordinary and The Inkey List.

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