Ronnie Fieg’s streetwear label, KITH, has partnered with Bose on a pair of limited-edition Ultra Open Earbuds. The new buds represent a pioneering audio wearable, seeking to reshape the future of audio style.
Fusing the realms of music and fashion, the collaborative project showcases an innovative cuff-shaped design with polished edges, offering a stylish finish. Made with a non-intrusive fit, the buds seamlessly blend with additonal accessories for all-day comfort, ensuring an immersive audio experience without compromising awareness.
“In one of my first meetings with Bose, I told them about how I have never been able to find earbuds that fit me,” said Ronnie Fieg, Founder, CEO, and creative director of KITH. “They then showed me the Ultra Open Earbuds, gave me a demo, and I fell in love. I truly believe Bose to be the best-in-class when it comes to sound, so having them be KITH’s official sound partner and bringing this product to market with them for the first time are important notches in our timeline.”
“This is our first partnership with a fashion brand, and we couldn’t imagine a better choice than KITH,” said Jim Mollica, CMO at Bose. “With this product launch, we’re bringing together two passionate communities that inspire one another—music lovers and fashion trendsetters—to show them they don’t have to sacrifice exceptional sound for fashion. The KITH for Bose Ultra Open Earbuds are an incomparable, all-day wearable that elevate your style and let you immerse yourself in music while staying connected to what’s around you.”
You can cop the ‘KITH for Bose Ultra Open Earbuds’ now in limited quantities on kith.com and in select Kith stores.
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