You can’t talk about underwear without talking about Calvin Klein underwear. The brand’s genre-defining boxer briefs tend to dominate our rankings for good reason: when CK introduced them in the early ‘80s, they made designer underwear a thing, ushering in the era of the celebrity campaign in the process. 40-odd years after their debut, Calvin Klein’s skivvies still set the standard. The brand might enlist everyone from Jeremy Allen White to Jeremy Pope to hawk ‘em, but they look just as great on Average Joes in need of a jolt of confidence.
In 2024, that cohort of “Average Joes” includes no shortage of friendly neighborhood GQ editors: In our latest round of testing, Calvin Klein underwear scored expectedly high marks across the board. According to the Recommends squad, CK’s cotton-stretch undies are as good-looking as they are comfortable. The fabric comes imbued with just the right amount of stretch, solid support in the pouch, and more breathability than most of its counterparts, a major win for the old guard.
Crucially, they’re not prone to chafing or riding up, a welcome boon for GQ’s notable-but-anonymous low-rise devotees. There’s also the little fact that they’ll make you feel hot enough to front your own billboard campaign, an unusual perk we really can’t emphasize enough.
Here’s the real kicker, though: right now, all of that pouch-supporting, anti-chafing, billboard-fronting goodness is cheaper than we’ve ever seen it. Under normal circumstances, a pack of three briefs would run you about $48—today, they’ll only cost you $19. Math was never our strong suit, but the pencil-pushers in GQ’s finance department tell us that’s roughly…six bucks per pair.
You are, of course, free to do with that information as you will. But if you’ve been waiting for a miraculous sign of fashion kismet to overhaul your underwear drawer (and the holes in your briefs weren’t enough), here it is. Calvin Klein’s entire oeuvre of undies—boxer briefs, low-rise trunks, briefs briefs—is on a pinch-me sale at this very moment, and you won’t find a better reason to ixnay those ratty no-name skivvies than that.
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